The Story

Jason Dundas is an international TV host, who currently fronts two primetime US TV shows for MTV America, Beyond Dance and America’s Best Dance Crew. He has interviewed the worlds biggest stars for Entertainment Tonight including Madonna, Jennifer Aniston and Johnny Depp. In Australia Jason is best known as being one of the hosts of Australia’s most successful travel and lifestyle shows, Getaway. Jason’s passion for living an active and healthy lifestyle has led him to embark on studying with the Institute for Integrative Nutrition in New York City to become a Health Coach. After becoming Menswear Ambassador for the Australian retail giant David Jones, not to mention GQ Magazine Australia’s most stylish man, Jason’s world of healthy living began to blend into fashion culture.

Living in New York City and being a frequent visitor to his local gym in Soho, Jason became aware that men’s activewear was evolving. He noticed that guys were starting to wear their athletic clothes in a social setting around one of the world’s most fashionable cities. This inspired Jason to bring fashionable fitness clothing to the men of Australia.